'Xperia Ion' trademark hints at possible next-gen SE branding
With CES looming, we've already heard our fair share of rumors about upcoming Sony Ericsson handsets, including leaked photos of the "Xperia Arc HD" and specs for the elusive LTE-toting LT28at. A recent trademark filing may provide some further clues about Sony Ericsson's branding for future devices, as shortly before the holidays the manufacturer applied for the "Xperia Ion" trademark in the U.S., for use in connection with "mobile phones".
It should be noted that a trademark filing is far from a guarantee that a product with this name will see the light of day. However the timing -- and the fact that we've yet to hear any reliable info about SE's 2012 Xperia branding -- suggests that the unveiling of an "Xperia Ion" phone could be on the cards for next month's CES, or February's Mobile World Congress.
Source: U.S. Patent and Trademark Office; via: XperiaBlog
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Alex was with Android Central for over a decade, producing written and video content for the site, and served as global Executive Editor from 2016 to 2022.