EE launches its new set-top box for the connected home

EE TV has just launched in the UK and is now available throughout the country at the mobile operator's stores. The company announced the new set-top box last month, which enables consumers to enjoy over 70 Freeview channels, catch-up and on-demand services, as well as DVR functionality to make good use of the 1TB hard drive.

Should you already be an existing customer with EE, it's possible to grab the EE TV for free. There's a slight catch though, as EE requires you to subscribe to the network's broadband plans, starting from £9.95 a month. To mark the launch of EE TV, the network teamed up with TV's famous Gogglebox families to trial the service – you can see the result in the above photo.

The app is available for iOS and Android and can also be used as the remote control, much like Xbox SmartGlass for Microsoft's gaming console. Interested to learn more about EE TV? Head down to your local EE store, check the official website or read through the press release below.

GROUNDBREAKING NEW EE TV SERVICE NOW AVAILABLE FROM EE STORES

• EE TV, the UK's most advanced TV service, is now available from EE's stores nationwide
• EE TV smart box is free for new and existing EE mobile customers who also subscribe to EE Broadband plans of £9.95 a month or above
• EE TV features over 70 Freeview channels and unique past day Replay, plus the flexibility to access additional On Demand and Catch Up services, including more than 10,000 TV series and movies
• To mark the launch, one of TV's famous Gogglebox families trialled the service showing that EE TV's multi-record, multi-screen functionality satisfies the most voracious of TV appetites

6th November - London. EE, the UK's most advanced digital communications company, today launches EE TV, the UK's most advanced home TV service, in EE stores nationwide.

EE TV puts mobile at the heart of the TV experience, working seamlessly with TVs, tablets and smartphones around the home to deliver the very best of live and recorded Freeview, On Demand and Catch Up services across multiple devices simultaneously.

EE TV features a host of market-leading features, including:

MULTI SCREEN

Users can pause, rewind or record live and pre-recorded programmes simultaneously on up to four devices. With EE TV, viewers can watch four different live or recorded programmes in four different rooms on TV, smartphone and tablet, so it doesn't matter if the family want to watch different things at the same time.

TOUCH CONTROL & FLICK

The EE TV app lets users browse and watch programmes, plan ahead or manage recordings without interrupting what's on the television. And with the simple flick of a finger, it's easy to move the content from a mobile device straight to the TV screen.

REPLAY AND RESTART

With the Replay feature, customers can choose six of their favourite channels to record, allowing them to view anything from the past day. Missed the start of a show? One click of 'Restart' will jump the programme back to the beginning.

GREAT CONTENT

In addition to Freeview with more than 70 channels, as well as 13 in HD, EE TV provides a range of great Catch Up and On Demand services like BBC iPlayer, Demand 5 and Wuaki.tv. Major apps including MUZU, Box +, You Tube, BBC Sport, BBC News and The Weather Network are also available, with further partners confirmed to join the service in the coming months.

The powerful TV service incorporates a companion app that delivers the simplicity of a smartphone or tablet touch screen experience. This enables instant, easy access to a menu that includes the TV guide, recordings and On Demand services.

Pippa Dunn, Chief Marketing Officer, EE, said: "Customers can now go into any EE store nationwide and sign-up for the UK's most advanced TV service. With EE TV, we have combined our expertise in mobile and home broadband to develop a game-changing home TV service that you can watch on your smartphone and tablet, as well as your telly.

"EE TV offers exceptional value for money, is simple to set up and use, and comes with market-leading features which really do allow customers to create a unique personal viewing experience."

Superb value and a warm welcome

The EE TV smart box, worth £300, is free for all EE mobile customers who sign up to an EE Broadband plan. Eligible plans start from just £9.95* per month and include free weekend calls and unlimited Broadband with speeds of up to 17Mbps. For those who want extra speed, Unlimited Fibre Broadband (up to 38Mbps) and Fibre Plus (up to 76Mbps) are available for just £19.95* and £29.95* per month respectively.

Those customers on existing pay monthly mobile plans** who sign up for EE TV and home broadband will also receive a huge boost to their 4G data allowance, increasing to 10GB or 20GB depending on their plan. The data boost is also compatible with Shared plans so customers can divide their boost among friends and family.

Gogglebox

To celebrate the launch, EE has teamed up with one of TV's famous Gogglebox families, the Michaels, to trial the service. The family love watching TV together, but were able to switch to their favourite shows on smartphones and tablets whenever there was a clash – saving any family arguments.

For more information, including full terms and conditions for the service, please see: www.ee.co.uk/eetv