Google updates policies to not store Assistant audio data by default

What you need to know

  • By default, Google will no longer store any audio data on you from using Assistant.
  • Google only stores audio data on you if you've enabled Voice & Audio Activity where humans may listen and transcribe audio clips to improve accuracy.
  • Later this year Google will introduce sensitivity settings for the keywords that activate Assistant and begin deleting audio data older than a few months for VAA users.

Back in July, we reported that Google has human employees listening to audio clips recorded from Google Home smart speakers and the Google Assistant app. This came months after we covered that Amazon was doing the same thing with Alexa enabled devices.

The reason both companies allow humans to transcribe the audio clips taken is a simple one — to improve the accuracy of the speech recognition. As reasons go, it's a good one, but most people value their privacy and were not pleased to know another person was listening in on them.

To make matters worse, the report showed some of the clips were recorded by mistake. This happens when the speaker is activated by words that sound similar to the hotword "Okay Google", "Hey Google" or if you press the button by mistake on your phone. That resulted in some candid discussions being overheard and later transcribed by an employee or contractor.

The fact that your conversations can be mistakenly recorded and heard by a stranger is disconcerting, to say the least. Even though Google doesn't attach any identifying information to the clips, it is still possible to overhear personal details and even trace some of the recordings back to the person in the clip.

Today, Google posted an update on its blog to address this issue and other privacy concerns. The main takeaway is that, by default Google, won't store any audio recordings.

By default, we don't retain your audio recordings. This has been the case, and will remain unchanged. You can still use the Assistant to help you throughout the day, and have access to helpful features like Voice Match.

It continues on to say the only time Google will store an audio recording is if you enable the Voice & Audio Activity setting. By opting in, this will help Assistant learn your voice better over time and improve the accuracy for you and everyone who uses Google Assistant. It will also allow for some humans to listen and transcribe some audio clips in order to help with that.

In an effort to be more transparent, Google is now updating the setting to inform users that human reviewers may listen to the clips.

We take a number of precautions to protect data during the human review process—audio snippets are never associated with any user accounts and language experts only listen to a small set of queries (around 0.2 percent of all user audio snippets), only from users with VAA turned on. Going forward, we're adding greater security protections to this process, including an extra layer of privacy filters.

The other big news includes that Google is working on a way to adjust the sensitivity of the keywords "Okay Google" and "Hey Google". While Google already immediately deletes any unintentionally recorded audio when activated by accident, some mistakes still happen. This should help prevent more accidental activations and recordings in the future.

Finally, later this year, Google will begin automatically deleting audio data older than a few months for users who opted in to VAA.

Jason England
Read more
Google Assistant on a Pixel Fold
Like earbuds, Google will change the Assistant's notifications on headphones
Google Assistant on a Pixel Fold
It's time to say goodbye to Google Assistant as Gemini takes over
Google Assistant pop-up message
Google is dialing back more Assistant features on Android and Nest devices
Gemini Live on the Pixel 9
Google rolls out new Gemini Live experience with saved audio recordings
Using the Google Home Max.
Google Home Max will soon lose support for a critical safety feature
DeepSeek AI Assistant chatbot running on Nubia Z70 Ultra against custom gaming chassis
Data Protection Day is a great day to stop using DeepSeek
Latest in Google Assistant
Google Assistant pop-up message
Google is dialing back more Assistant features on Android and Nest devices
Gemini comes to Canada
Google Gemini AI: 2.0, Live, features, connected apps, and more
Asking Google Bard a question on a Google Pixel 7 Pro phone
Google Bard explained: Gemini, Assistant with Bard, availability, and controversies
Google Io 2021 Keynote Lamda
Can Google's LaMDA chatbot actually be sentient?
Josh Woodward showing off AI Test Kitchen app at Google I/O 2022
Google's AI Test Kitchen lets you teach its AI better conversational skills
Talking to Google Assistant on Nest Hub using Look and Talk
You'll never need to say 'Hey Google' again with this Nest Hub update
Latest in News
The Light Phone III in lifestyle photos.
The Light Phone 3 is here with miniature features, massive $799 price tag
YouTube Premium homepage on Android
YouTube's notification test impacts channels you rarely interact with
Google Pixel 8a
Google tipped to bring text-based actions in AI Overviews for Circle to Search
Pixel Watch 3 run coaching suggestion in the Fitbit app on a Pixel 9
Fitbit's Health Metrics are getting a redesign on Android and iOS
The Galaxy S24 Plus in hand with a light behind it
Samsung's sixth One UI 7 beta for the Galaxy S24 rolls out as launch nears
The promotional image for Google Workspace feature drops.
The March Workspace feature drop upgrades Gemini's note-taking and translation tools