Apple should be ashamed it waited so long to put RCS on iPhones

Google Messages on an Android phone and iMessage on an iPhone
(Image credit: Android Myrick / Android Central)
Beyond the Alphabet

Android Central's LLoyd with a projection with a Google logo

(Image credit: Nicholas Sutrich / Android Central)

Beyond the Alphabet is a weekly column that focuses on the tech world both inside and out of the confines of Mountain View.

While many iPhone users are rejoicing about the potential of the revamped Siri experience and the ability to place icons anywhere, others are more excited about RCS. Despite not being available with the first iOS 18 Developer Beta, RCS Messaging has been enabled with the second beta, released this week.

The promise of RCS is pretty simple, as it aims to provide a much smoother and feature-rich messaging experience. The easiest comparison is to think of it as using something like Telegram or WhatsApp but from the built-in Messages app. This includes things such as read receipts, typing indicators, message reactions, and high-quality media. 

For years, Google has tried to get Apple on the RCS train to no avail, and it wasn't until late 2023 that Apple caved. In its surprise announcement, Apple confirmed it would be bringing RCS compatibility to the iPhone, while "also working with the GSMA to improve the RCS standard."

(Image credit: Android Central)

After installing the latest iOS 18 Developer Beta, I jumped into the Settings app to confirm that the RCS toggle was available. Not only was it available, but it was already enabled. Then, I opened the Messages app and started to send a text to my colleague, Nick Sutrich. 

To my surprise, the Messages app informed me that it was sending a Text Message and that it was using RCS. A few minutes later, we found that a lot of things worked just as we'd expected. Typing indicators appeared, videos sent either way were crystal clear, and Tapback reactions popped up as soon as they were made.

Initial RCS test message sent from Andrew's iPhone

(Image credit: Android Central)

It's also evident that Apple has some work to do. Nick tried reacting with a Photomoji to the video I sent. However, instead of showing up just like a Tapback reaction, it came through to my iPhone as an MMS with a message that said, "Reacted with a photomoji."

About a minute later, the conversation switched back to RCS from SMS/MMS. This is where another hiccup appears, as one would hope that the transition back and forth would be instantaneous. Although, I guess it's better than needing to go back into the Settings app and toggle RCS off and on.

(Image credit: Android Central)

An earlier report from 9to5Mac stated, "RCS support on the iPhone relies on Apple working with carrier partners to get them to update their bundles." At the time of that writing, it was reported that RCS Messaging was only available on AT&T and T-Mobile. 

This no longer seems to be the case, as my personal iPhone 15 Pro Max is on Verizon and was used in the above screenshots. That being said, don't expect this to work across all carriers, primarily the MVNO carriers such as Mint Mobile or Visible, just yet. We've also seen reports of users with older iPhone models not being able to use RCS without a workaround despite being enrolled in the iOS 18 Developer Beta. 

We're still early in the development cycle for iOS 18, as the latest software isn't expected to arrive until this Fall. That gives Apple ample time to work out the kinks before the final release. But this showed us what messaging between iOS and Android should have been all along. 

It didn't have to be this way

An iMessage chat showing blue and green bubbles

(Image credit: Daniel Bader / Android Central)

I've long complained about not being able to use iMessage on Android, as it's one of the primary ways I keep in touch with family. As a result, I've turned to workarounds such as AirMessage, Bluebubbles, Sunbird, and Beeper. But, after security issues exposed Sunbird and Beeper failed to win the fight against Apple, I've all but given up on the idea.

The reality of the situation is that it should have never been this way. Apple might be one of the most valuable companies in the world, but it also holds the distinction of being among the consumer-hostile companies.

It's not like RCS is a standard spawned out of thin air, nor is it something brand new. In fact, RCS has been around since 2008 and was made available on Android phones through Google Messages back in 2020. 

Angled close-up of Beeper app icon on Galaxy Z Fold 5

(Image credit: Andrew Myrick / Android Central)

Meanwhile, it wasn't until the Beeper debacle, paired with another threat from the EU, that Apple decided to change its tune. What makes the entire situation maddening is that it's never needed to be this way. 

After using RCS to send messages back and forth to Nick for just a few minutes, I ended up incredibly irritated. The "walled garden" approach is a fantastic idea for offering an unrivaled cross-device experience. Your phone, tablet, and computer all work together without needing to jump through hoops. 

The problem is that Apple doesn't (or didn't) want its customers to think or even consider what's on the other side of the wall. It's why we see ancient phones being used to depict various Android-related features on Apple's support pages. 

Facetime Links

(Image credit: Apple)

Seriously, Apple was using a picture of a chonky, generic-looking Android phone to showcase "FaceTime invite links" in 2021. This was a time when phones like the Galaxy S21 Ultra, OnePlus 9 Pro, and Galaxy Z Fold 3 were making waves. All in an effort to let Apple customers think that the other side of its finely pruned garden was a wild jungle.

It's also why Apple kept up the charade for so long regarding RCS and iMessage. The elitism on display is essentially a Cold War-style attack on the non-Apple consumer. 

Did you want to send your grandparents a video of your newborn from your Galaxy S24 Ultra? Get ready for questions about why it looks like the video was taken on a camcorder from the 90s. Were you left out of a group chat with iPhone-wielding friends? Good luck trying to get everyone to use a different messaging platform, especially if you're the only one with an Android phone. 

Don't get me wrong, I'm extremely happy to see RCS finally come to the iPhone. But after actually using it, it just reaffirmed the stubbornness of a company with the resources and size of Apple. 

Andrew Myrick
Senior Editor — Smartphones (North America), Chromebooks & Tablets

Andrew Myrick is a Senior Editor at Android Central. He enjoys everything to do with technology, including tablets, smartphones, and everything in between. Perhaps his favorite past-time is collecting different headphones, even if they all end up in the same drawer.

  • davinp
    Either Apple or stubborn Tim Cook didn't want to change it's messaging app to be compatible with Google Messages. If only we could get Tim Cook to change his ways and open up Apple's operating system and apps. He still operates Apple like the late Steve Jobs
    Reply
  • mustang7757
    I just installed iOS 18 on my 15pro so going test it out on with my Androids see how well it works
    Reply
  • bellbottom
    With respect to the author, Google doesn't event support RCS. Where is the support in Google Voice? Where is the support across Google's multitude of mobile messaging services?
    Reply
  • cribble2k
    The colour of chat bubbles is only an issue in the USA.

    I text people who use Android or Apple devices and not once has anyone complained about it.
    Reply
  • SvenJ
    bellbottom said:
    With respect to the author, Google doesn't event support RCS. Where is the support in Google Voice? Where is the support across Google's multitude of mobile messaging services?
    The reality is that Google doesn't support RCS, it supports Google Messaging which is built on RCS. Apple is supporting the GSMA standard RCS. It was noted that RCS isn't new, it has been around since 2008. It is also noted that it is not supported by a number of carriers to this day. It is not a ubiquitous standard. It is incumbent on Google to drop the enhancements that make their product incompatible with the standard, or work with the standards body to have their enhancements incorporated into the standard, for free use. One of those enhancements is message encryption. That's why the bubbles are still green in RCS on iOS. To indicate to the user they are not communicating over a secure channel.
    Reply
  • BerryBubbles
    mustang7757 said:
    I just installed iOS 18 on my 15pro so going test it out on with my Androids see how well it works
    Nice!! 👍 Let us know your findings.
    Reply
  • mustang7757
    BerryBubbles said:
    Nice!! Let us know your findings.
    Definitely
    Reply
  • Village_Idiot
    Apple isn't ashamed and won't be. It will now gaslight everyone and say it has always backed RCS and how it has made it cool and better.
    Reply
  • Village_Idiot
    SvenJ said:
    The reality is that Google doesn't support RCS, it supports Google Messaging which is built on RCS. Apple is supporting the GSMA standard RCS. It was noted that RCS isn't new, it has been around since 2008. It is also noted that it is not supported by a number of carriers to this day. It is not a ubiquitous standard. It is incumbent on Google to drop the enhancements that make their product incompatible with the standard, or work with the standards body to have their enhancements incorporated into the standard, for free use. One of those enhancements is message encryption. That's why the bubbles are still green in RCS on iOS. To indicate to the user they are not communicating over a secure channel.
    Didn't it occur to you that Google Messages is fully RCS compliant?
    Reply
  • techconc
    Apple has nothing to be ashamed of. Let’s be clear. Most iPhone users don’t care about the crappy green bubble user experience for Android users. Most iPhone users interact with other iPhone users. The iMessage experience is still way better than RCS.

    Apple providing RCS is little more than throwing a bone for Android users. Trust me, iPhone users don’t want to interact with Android users if they don’t have to. The RCS standard doesn’t have encryption. Sure, Google has a hack for Android to add encryption, but that breaks down when they interact with others on a different platform. Meanwhile, Apple is using PQ3 Quantum safe encryption.
    Reply