Google is a search company.
OK, Google started as a search company in 1998, when Sergey Brin and Larry Page were doctoral students at Stanford. And fifteen years later? Google is a verb. That's how ingrained it's become into our lexicon, as well as into our lives. If you want to know something, you "Google" it.
On August 10, 2015, Google became part of the umbrella company, Alphabet, with Sundar Pichai taking charge as CEO. The announcement came as a surprise to everyone when it was dropped on Google's blog by Larry Page.
Of course, Google is so much more now. It's an advertising company (which still provides the bulk of its revenue). It's a video-hosting company, with YouTube. It's a social network, with Google+. It's a mobile company, with Android. It's leading the wearables revolution with Google Glass and Android Wear. Google's making inroads into enterprise with its web-based infrastructures, to the point where municipal governments and private businesses alike are ditching the server racks for the cloud. It's seeking to change the way we use computers with its not-quite-a-thin-client Chromebooks.
And that was just the first 15 years.
Where will Google go next? That's a question many of us can't wait to see answered. And, understandably, it's a question many are wary of. Is Google too big? Is it too powerful? Does it know too much? Is it doing the right things for the right reasons? Or is it just trying to become as rich and powerful as it possibly can? Those are all fair questions, and ones that Google should ask itself, and ones that we as its customers should continue to it.
Latest about Google
One-off, silly questions for Gemini might be easier to make if Google's tests are positive
Temp Chat Google might change up a convenient Gemini feature that many users probably weren't using enough.
Google Labs’ Stitch is a design canvas that turns your voice into an app
Design by description Google’s Stitch lets you build app UIs from simple prompts, speeding up design fast, but it could also lead to generic, same-looking apps if everyone relies on AI too much.
Call off the search - these are the best cheap Android phones on the market today
Affordable and awesome Want to save up as much cash as possible when purchasing a new phone? We're here to help you find the best budget Android phone for all your needs.
Your medical history is coming to Fitbit whether you're ready or not
No more fake sleep Fitbit’s finally getting smart by linking your actual medical records and fixing its lying sleep tracker.
For the full scope, Fitbit's AI health coach can now read your medical records to help
This is important Fitbit's in-depth AI health coach is taking its smarts to another level with your medical records.
Google's Gemini for Home is finally useful enough to not drive you crazy
Trimming the fat Google finally taught Gemini for Home to talk less and work up to 40% faster, delivering smarter alarms and slick automations without all the annoying chatter.
Personal Intelligence for the masses: Google rolls it out in AI Mode and more across the U.S.
It's a personal thing Google's Personal Intelligence rolls out to all free-tier U.S. users for AI assistance in AI Mode, the Gemini app, and more.
I kept deleting chats by accident, and Google Messages just fixed it
No more instant regret Google Messages is rolling out a Trash folder that keeps deleted chats for 30 days, giving users a simple way to recover conversations.
Chrome’s Gemini AI assistant finally breaks out of the US
Global expansion Google is rolling out Gemini in Chrome to India, Canada, and New Zealand, with support for over 50 languages.
Google I/O 2026: How to watch and what you need to know
How to tune in Here's how to watch Google I/O 2026 live, including streaming details and what to expect from Android 17, Gemini AI, XR, and more announcements.
Pixel Watch users put the brakes on Google's March update with SpO2 issues
Issues afoot Pixel Watch users reported problems with a couple of features after the March update.
Don't expect major Pixel 11 Pro Fold changes, as this leak is all about subtleties
Blink and you'll miss it Google's Pixel 11 Pro Fold was a part of major rumors that claimed to have discovered its alleged design changes.
Google puts apps that'll drain your battery on blast in updated Play Store listings
It's a problem Google announced that the Play Store will now warn users about apps that might drain their device's battery excessively.
Nano Banana creates, but it might also listen to the edits you tell Gemini to make
Making it better A tipster alleged that Google is working on improvements to how users edit photos generated in Gemini.
Google is still fixing the Pixel 10's graphics issues in its March security update
Little by little Google detailed its March 2026 security update patch notes, which contained a few graphical fixes for the Pixel 10.
I used the Google Pixel 10a for two weeks, and it makes me question if price is a feature
Copy, paste The Google Pixel 10a has the same general design, processor, and display as its predecessor — should anyone buy it, or is the Pixel 9a a better deal?
YouTube’s latest bug leaves some viewers stuck with ads they can’t dismiss
🙄🙄🙄 YouTube's app is glitching hard, leaving ads stuck on your screen during videos with a "Dismiss" button that does absolutely nothing.
March builds on Google Home automations, expands Nest's Yale Lock support
Controlling home devices Google Home grabs a huge March update for automations, Nest's Yale Lock support, and its Gemini for Home test.
