Amazon is a Seattle-based online retail giant that is best known across the world as the "everything store" where you can buy practically anything you want and have it shipped to you in short order. Aside from its retail business, Amazon is well-known for its digital goods marketplace, where it started by selling books, followed by music, movies, TV shows and eventually Android apps through the Amazon Appstore. Amazon offers a lot of this content for free or reduced prices via its Amazon Prime service, which costs $99 per year but has several benefits including free media and free two-day shipping on most items it sells.
In order to support its digital content business, Amazon has used a dual-prong strategy of launching apps for various platforms that can work with its content library, and selling its own first-party hardware that only offers content from its stores. The first hardware effort is the now-famous Kindle line to read books on, followed by the like-named Kindle Fire lineup that replicated a full-powered tablet experience that many had become familiar with via the iPad and other Android tablets. The Kindle Fires run a modified version of Android called Fire OS, have access to the Amazon Appstore rather than Google Play and are generally considered to be popular choices for specific kinds of users.
Branching out further, Amazon launched the Fire TV, which is a media-focused set top box that's essentially a Kindle Fire without a screen. It is a small, yet powerful, box that streams content from Amazon, Netflix, Hulu and dozens of other providers, while also offering access to Android game titles with an optional Bluetooth controller. In the summer of 2014, Amazon also announced the Fire Phone, which completes its Fire OS expansion to all modern platforms — set top boxes, tablets and phones.
Latest about Amazon
Amazon tests new feature that allows you to shop through other sites
Buy it for me Amazon's "Buy for Me" test kicked off for U.S. customers.
One of our favorite Bluetooth speakers just scored a ridiculous 45% discount at Amazon
Big Ol' Speaker Savings The last-gen Ultimate Ears Boom 3 speaker is currently 45% OFF at Amazon, marking its lowest price ever.
Amazon has chopped 35% OFF the Beats Solo 4 wireless headphones for a limited time
Wireless Headphone Deals Multiple retailers are offering 35% discounts on the Beats Solo 4s, offering a solid deal on a great pair of on-ear headphones.
Amazon is still slashing 20% OFF these noise-cancelling earbuds from JBL – but how long can it last?
Live Laugh Love Amazon's Big Spring Sale includes a 20% discount on the JBL Live Buds 3, which are a pair of wireless earbuds with a unique charging case screen.
Amazon's Big Spring Sale is over, but you can STILL get over $200 off the Galaxy Book 4 Edge laptop with this deal
Laptop Deals The powerful Samsung Galaxy Book 4 just got a 23 at Amazon, marking over $200 off for this 15.6-inch laptop—and bringing it down to its lowest price yet.
Samsung's latest midrange masterpiece is shipping with a FREE $50 gift card — that's not an April Fool's joke
Grade A savings The Galaxy A36 5G has arrived, and a few retailers are trying to earn your business by pairing the smartphone with trade-in credit, free gift cards, and more.
Our favorite compact smart display is currently 22% OFF, but you're almost out of time
Alexa, show me savings For a limited time during the Big Spring Sale, Amazon has chopped 22% OFF the price of the Echo Show 5.
As Amazon's Big Spring Sale winds to a close, one of our favorite tablets is still $270 OFF
Final Hours Tablet Deal Amazon is offering 29% off the Samsung Galaxy Tab S9, but you'll have to act quick, because the retailer's spring sale is almost over.
The 'only budget earbuds worth buying' are even cheaper during Amazon's Big Spring Sale
Nothing better! CMF Buds Pro 2 by Nothing are the most unique earbuds you'll find anywhere, and they're back on sale for a short time.
Charge up the savings! This portable Anker power bank is HALF OFF at Amazon right now
Power Bank Deals Amazon is offering the Anker Zolo Power Bank for half off at the time of writing, bringing the unit down to under $13.
Quick! Grab over $100 OFF the Galaxy S24 FE before Amazon's Spring Sale ends
Galaxy Phone Deals Samsung's Galaxy S24 FE gets a 16% discount for the Amazon Big Spring Sale, marking over $100 off what's otherwise a fairly expensive phone.
The Amazon Big Spring Sale isn't over yet with 19% OFF this custom wine-colored Samsung Galaxy Watch 7
Galaxy Wristwatch Amazon's Big Spring Sale has chopped a solid 19% OFF this Samsung Bespoke Edition Galaxy Watch 7, a capable watch with a more-traditional look.
Amazon's Spring Sale is nearing an end, but you can still get 30% OFF the Galaxy Tab S9 FE Plus if you act fast
Hurry! As part of its Big Spring Sale event, Amazon has launched $180 off the Samsung Galaxy Tab S9 FE Plus, offering a 30% discount on a powerful tablet.
Last chance! Treat yourself to 16% OFF the powerful Samsung Galaxy S25 Plus during Amazon's Big Spring Sale
Spring Phone Deals Amazon's Big Spring Sale includes an 18% discount on the new Samsung Galaxy S25 Plus, a capable premium phone that was only launched in January.
Okay spring, go off! Amazon's seasonal sale includes 33% OFF the 4K Max Fire Stick for a limited time
4K TV Mode, Engage Amazon's 4K Max Fire TV Stick gets a 33% discount during the Big Spring Sale, bringing the price down below $40.
Act fast! Samsung's best cheap tablet just got even cheaper during Amazon's Big Spring Sale
Spring Meets Galaxy Tab Amazon's Big Spring Sale is nearly here, and it's already offering 23% off the Samsung Galaxy Tab A9 Plus.
The Galaxy S25 Ultra 512GB just crashed back to its lowest price ever — but how long can it last?
Flagship Phone Deals Amazon's Big Spring Sale is here, and it comes with 16% off the Samsung Galaxy S25 Ultra—a powerful flagship phone with all the latest features.
This Samsung Chromebook Plus just scored a 25% discount during Amazon's Big Spring Sale
It's a Two-Fer This 2-in-1 Samsung Chromebook can be used as a laptop or a tablet, and it's currently $100 off at Amazon for the Big Spring Sale.
