HTC looks to continue momentum after returning to profitability in Q4 2014
HTC announced consolidated financial results for Q4 2014, with the manufacturer able to post a profit for the first time in three years. As previously stated, HTC managed a net profit of NT$0.5 billion ($15.89 million) during the quarter.
Year-on-year revenue for Q4 2014 increased by 12 percent to NT$47.9 billion ($1.5 billion), which was 14 percent better than what HTC managed in Q3 2014. The Taiwanese manufacturer said that the increase in revenue was largely due to its ability to "offer tailored product mixes at suitable price points" and addressing the needs of specific markets.
Looking forward to 2015, HTC is forecasting a revenueof NT$41.5 billion ($1.3 billion) to NT$45 billion ($1.43 billion) for the first quarter, which would be an increase of 30 percent from the same period in 2014. Gross profit margin is set to be in the vicinity of 19.5 to 20 percent. The handset vendor is set to launch its latest flagship, which will likely be called the One M9, next month at Mobile World Congress in Barcelona.
Source: HTC
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Harish Jonnalagadda is Android Central's Senior Editor of Asia. In his current role, he oversees the site's coverage of Chinese phone brands, networking products, and AV gear. He has been testing phones for over a decade, and has extensive experience in mobile hardware and the global semiconductor industry. Contact him on Twitter at @chunkynerd.